Marketing Console Users Guide


Cheetah Digital Loyalty Events lets you define events for your members to attend. You can create Events to target specific member segments to maximize the effectiveness of each Event. You can optionally add one or more presenters to the event, and choose an existing survey challenge for attendees to complete.

Setting Up Events

Program Settings

There are no Program Settings for Events.

Using The Events Screen

Use the Communities | Events screen to manage your Events.

Searching and Sorting

The Events includes a variety of facilities to make it easy for you to search, filter, sort, and export/import records.

Content Management

Use Cheetah Digital Loyalty’s Content Management capabilities to manage your Events:

For more information about Cheetah Digital Loyalty’s powerful Content Management capabilities, see Content Objects.

Event Attributes

Following is a list of the main attributes:

Event Definition

Use the Event | Definition screen to view additional information about the Event.


Enter one or more members who are leading the event. Members can view these presenters when viewing Event details.


Choose one or more survey challenges for the Event. After completing the event, attendees can complete the surveys associated with the Event.

Event Display

Use the Content Editor in the Display tab to specify what the cover of the Event should look like to the member based on the channel and presentation mode.

For more information about Cheetah Digital Loyalty’s Content Editor, see Content Editor.

Event Eligibility

Use segments and locations to specify which members can see and respond to an Event.

Event Advanced Settings

Use the Advanced tab to manage the advanced settings.

Managing Event Responses

Use the Event | Responses screen to view responses for one Event.

Each response has a status:

Using Event Dashboards

Use the Event | Dashboard screen to analyze the responses for one Event. You can analyze: