Marketing Console Users Guide


Cheetah Digital Loyalty Messages lets you communicate with your members by sending them messages. You can target Messages to specific member segments. You can send two different types of messages: email or push notifications.

Setting Up Messages

Content Setup

Cheetah Digital Loyalty Messages use various Content features, such as Content Tokens, Content Blocks, Content Pages, and Template Sets.

For more information about Cheetah Digital Loyalty’s Content features, see Content Tools.

Program Settings

There are no Program Settings for Messages.

Managing Communication Preferences

Cheetah Digital Loyalty Messages uses several Member Profile attributes, called Communication Preferences, when sending Messages:

Cheetah Digital Loyalty Messages provides a Communication Preferences screen for Members to edit their own Communication Preferences. You can also edit these Communication Preferences for a Member in the Members screen.

Using The Messages Screen

Use the Campaigns | Messages screen to manage your Messages.

Searching and Sorting

The Rewards screen includes a variety of facilities to make it easy for you to search, filter, sort, and export/import records.

Content Management

Use Cheetah Digital Loyalty’s Content Management capabilities to manage your Messages:

For more information about Cheetah Digital Loyalty’s powerful Content Management capabilities, see Content Objects.

Message Attributes

Following is a list of the main attributes:

Message Types

Cheetah Digital Loyalty Messages supports several types:

Message Display (Email only)

Use the Content Editor in the Display tab to author the Message content.

For more information about Cheetah Digital Loyalty’s Content Editor, see Content Editor.

Message Recipients

Define the list of members who should receive the Message by specifying a set of members, a set of segments, or all the members.

Message Advanced Settings

Use the Advanced tab to manage the advanced settings.

Managing Message Responses

Use the Message | Responses screen to view responses for one Message.

Each response has an Activity:

Using Message Dashboards

Use the Message | Dashboard screen to analyze the responses for one Message. Use the Campaigns | Message Dashboard to view responses across all Messages. You can analyze:

You can also analyze the following over time: