Marketing Console Users Guide

Challenges

Cheetah Digital Loyalty Challenges lets you engage members by challenging them to perform some activities on behalf of your brand.

Setting Up Challenges

Program Settings

There are no Program Settings for Challenges.

Using the Challenges Screen

Use the Challenges | Challenges screen to manage your Challenges.

Searching and Sorting

The Challenges screen includes a variety of facilities to make it easy for you to search, filter, sort, and export/import records.

Content Management

Use Cheetah Digital Loyalty’s Content Management capabilities to manage your Challenges:

For more information about Cheetah Digital Loyalty’s powerful Content Management capabilities, see Content Objects.

Challenge Tracking

Use these attributes to track clicks and responses to Challenges placed on external sites:

Challenge Definition

Use the Challenge | Definition screen to view additional information about the Challenge. The Offer definition varies depending on the Challenge type.

Cheetah Digital Loyalty Challenges supports a variety of challenge types. The major groupings are::

See the subsequent pages for more details about each Challenge Type.

Challenge Display

Use the Content Editor in the Display tab to specify what the cover of the Challenge should look like to the member based on the channel and presentation mode.

For more information about Cheetah Digital Loyalty’s Content Editor, see Content Editor.

Challenge Eligibility

Use segments and locations to specify which members can see and respond to a Challenge.

Challenge Advanced Settings

Use the Advanced tab to manage the advanced settings.

Managing Challenge Responses

Use the Challenge | Responses screen to view responses for one Challenge. Use the Challenges | Challenge Responses screen to view responses across all Challenges.

Each response has a status:

Using Challenge Dashboards

Use the Challenge | Dashboard screen to analyze the responses for one Challenge. You can analyze: