Triggers are events, or actions, that are recorded in the database and that can be assigned to an Event-triggered Campaign in order to initiate the creation and deployment of a marketing message. These events include both system-generated actions (such as a "File Import") and user-generated actions (such as "Link Clicks)".
Note: If you assign more than one trigger type to a Campaign, any one of the assigned triggers will cause the Campaign to deploy. For example, let's say you assigned "Form Submission" and "Web Event" triggers to your Campaign. Either one of these actions will trigger the Campaign; you don't need both actions to occur.
For more information about the options and parameters available for a specific Trigger type, click on an Trigger type below.
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Data |
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Mobile |
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Social |
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Subscription |
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Simple Event Trigger |
Note: Only one Simple Event Trigger can be added to a campaign.